The LinkedIn message below by a senior fraud monitoring officer at the front lines of scams in a Kuwait bank applies in any country given how pervasive and global fraud attacks are. Staying vigilant and knowing your customer is critical to preventing these scams from proceeding any further than the front bank counter if not earlier.
Lubna Al-Amawi
Senior Fraud Monitoring Officer at Jordan Kuwait Bank
Why Fraud Prevention Needs to Start Earlier in the Customer Journey
Many fraud strategies still focus heavily on the transaction itself.
But by the time a transaction happens, the fraud may already be well underway.
In many cases, the manipulation starts earlier.
A phishing email.
A social engineering call.
A compromised session.
By the time the payment is initiated, the fraudster may have already influenced the customer’s decisions and behavior.
That raises an important point for financial institutions:
Fraud prevention may need to start much earlier in the customer journey.
Not only at the point of payment, but during login, session activity, navigation patterns, and customer interaction behavior.
These early signals may provide valuable indicators before a suspicious transaction ever occurs.
The earlier fraud can be detected, the better the chances of preventing loss rather than trying to recover from it.
For banks, that is not just a fraud issue. It is an operational and customer trust issue as well.
